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The DNA of Great Businesses
I am incredibly fortunate in that over a number of sessions this week, I have been judging the finalists in the Telstra National Business Awards. I say fortunate because its extremely rare that you get a warts and all look inside someone else’s small business; through face-to-face interviews, financial reports and written submissions. Let alone…
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sales, marketing, processes and lemmings
A popular misconception about Lemmings is that every once and a while, they all suddenly run off a cliff and commit suicide. Unfortunately, its not a misconception when talking about sales & marketing processes in a professional services environment. As I’ve mentioned before, in any organisation, there is generally only 6 core Tactical Sales &…