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Is your SEO expert ripping you off?
There is a nice conversation running in a LinkedIn group called “On Startups – The Community For Entrepreneurs”. The conversation is titled – Is your SEO expert ripping you off? Interesting as I often wonder the true value of SEO because : If your competitors are doing it too (likely), are you both paying for…
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Does Crowd Sourcing work?
Consider this, Wikipedia is just over 9 years old and currently has 2.9 million articles. Contrast this with Microsoft’s Encarta at a little over 42,000 articles which was founded 16 years ago when Microsoft bought assets from the now defunct; Funk & Wagnells. Microsoft announced yesterday that Encarta will be discontinued this year saying “People…
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Event Report : Green is the New Black
From the Churchill Club Event on the 19th March 2009 The global energy business alone is worth 6 trillion dollars. that’s a big pie. What size piece can Victoria and Australia capture and can we take a leading role in sustainable design and green thinking? But after discussing “Green is the new Black” with our…
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Pitching for Government Agency IP
In 1999 a small web development business called Pyra Labs was founded by two people. They were trying to build an online Project Management system called Pyra. Times were tough and staff number fluctuated dramatically (at one stage, down to one person holding on to the vision). Eventually some interest was shown in a side…
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Failure has bad PR
In mid February the Churchill Club ran a programme called Innovation DNA which was about making innovation a sustainable programme in Australian SME’s. One of the panellists, Wes Sonnenreich from Deloitte, mentioned that a good failure was one that was quick and cheap. Which got me thinking about failure again. My assertion has been for…
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The Rise of New Media
From the Churchill Club Event on the 5th March 2009 That traditional media is in trouble is not news, with mastheads in the US closing almost every other day. But after discussing “The Rise of New Media” with our panel, some great new insights were uncovered. Our panel was: Debra Allanson – CEO of Ish…